The foundation involves public education through different mediums.  For Kindergarten through 5th grade, we are raising awareness by using storytelling and puppetteering to keep the children's attention.  We also have an interactive children's song being developed that will teach children the importance of wearing sunscreen, hats and early detection through self-examination of the skin.  For 6th through 12th graders, we are using a more direct approach that entails telling Darren Farwell's story and his struggles with the disease and also putting together a slide show that can be presented through schools that will educate children using the latest music and extreme sports and also doing interviews with everyday teenagers.  We want it to be 'cool' to be aware of the effects of skin cancer and the sun.